Digital marketing, is the promotion of brands to connect with potential customers using the internet or any electronic device . Digital marketing is a skill with a lot of potentials. With the rise of digital platforms and increased usage of computer the need for digital marketing is also growing.

Below are some of the skills in digital marketing.

1.Search engine optimisation (SEO)

2.Search engine marketing (SEM)

3.Content marketing

4.Influencer marketing

5.Content automation

6.Campaign marketing

7.Data-driven marketing

8.E-commerce marketing

9.Social media marketing

10.Email direct marketing

11.Pay-per-Click (PPC)

12.Marketing Analytics